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The original marketer when it comes to promoting real estate, building a brand & authority in your area through social media marketing.
Starting in 2012, Founder & CEO, Nic Fren began marketing real estate on Facebook and has gone on to retain his position as the benchmark, when it comes to marketing real estate on social media throughout Australia & New Zealand.
Celebrating 10 years in this space in 2022.
In 2015, Nic became the first reported real estate agent in Australia to list AND sell a property with the entire process being done through Facebook. Unheard of at the time, Nic went on to do it again a few weeks later where it became apparent this was a niche that hadn't being embraced by the real estate industry.
With close to two decades as an agent, Nic has worked in all aspects of the business & has a deep passion for helping other agents build their brands, profile & business through the use of social & digital marketing.
With clients that include the ONE AGENCY & Agency HQ networks, Nic & the team at Bespoke Media Group now have a clientele of close to 800 agents across 6 countries.
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our agent portal
Our agent portal is the first of its kind and currently has close to 800 members across Australia, New Zealand, USA, Canada, Fiji & the UK.
We teach agents the importance of building a brand & give them all the tools required in 2022 to do just that. All while not taking time away from dollar producing activities.
Whether it's social media content you require, prospecting letters, newsletters or someone to guide you on your marketing journey, our agent portal has everything you need.
the latest news & updates
Keeping up to date with social media & the changes that occur almost daily are one thing, knowing how they will affect you in your business is another.
We strive to make sure we keep you updated with the very latest information of what you need to know.
Check out our latest articles on what we believe is in store for the real estate industry in the social media space for 2022.
leading the industry
Our company was recognised at the 2021 Gala Dinner for the Social Media Marketing Awards for the below accolades:
Social Media Marketer of the Year
Nic Fren
Best Influencer Marketing Agency of the Year
Bespoke Media Group
Social Media Educator of the Year
Nic Fren
Best Social Media Customer Service
Bespoke Media Group
Best Cross Platform Social Media Campaign
Bespoke Media Group
Best Social Media Storytelling
Bespoke Media Group – That Thing I Can’t Talk About campaign
Bespoke Media Group – Turnkey campaign
Best Use of Instagram
Bespoke Media Group – Buy From a Mate campaign
Bespoke Media Group – Property Sold from Instagram campaign
Best Use of LinkedIn
Bespoke Media Group – Turnkey campaign
Best Use of YouTube
Bespoke Media Group – Outta love campaign
Bespoke Media Group – TurnKey campaign
Bespoke Media Group – Victoria Support Video campaign
Best Use of TikTok
Bespoke Media Group
Best Social Media App or Tool
Bespoke Media Group Agent Portal
Bespoke Media Group Buyer Portal
celebrating 10 years of marketing property on social media
Before the quality in camera phones got to where they are today, or the apps and editing platforms we now have, the only thing I had to produce and edit content was my iPhone 4 back in 2012.
It's a true testament that you don't need to be producing high budget videos to gain social media success. You just have to turn up regularly and give the people what they want.
From my Pre - Market Strategies that I started back in 2012, announcing upcoming listings to my social media before they hit the major portals, to market updates, behind the scenes clips and more.
leads & brand awareness
Social media lead generation is part of every marketing strategy— whether you know it or not.
For marketers ready to move beyond brand awareness and engagement, social media lead generation is a good next step.
Collecting leads on social media will help you find people interested in your company.
More importantly, these leads will help you keep in touch with potential customers—whether it’s to make a special offer or to get them engaging with you online.
Social media prospecting doesn't take a day off.
Let the platforms market, brand and prospect for you, while you are doing dollar producing activities.
With the use of your database, we can create targeted audiences to ensure we are hitting the right people on social media.
Imagine getting leads every single day without picking up the phone.
