The Bespoke App Where Agents Can Run Their Entire Business in Just Two Clicks

Nic Fren | Founder & CEO of Bespoke Media

The real estate industry has seen no shortage of technology promises over the past decade.

Very few have genuinely changed how networks operate.

The Bespoke App is one of them.

Developed by Bespoke Media founder Nic Fren, The Bespoke App is a purpose-built, mobile-first network platform designed to give agents and network teams instant, frictionless access to everything they need to run their business, in just two clicks.

“This is the way of the future,” said Fren.

“Agents expect speed, clarity and access. Networks can no longer afford clunky systems, endless logins and slow communication. Our App replaces all of that with a single ecosystem that actually works.”

The platform moved from launch to its second fully custom build within two weeks, driven by immediate adoption and demand from networks seeking to simplify their infrastructure and improve engagement. Enter ONE AGENCY App version called ONE PLACE.

ONE PLACE brings together tools, resources, training, internal communications, collaboration spaces and partner access into one central platform.

Everything lives in one place, removing the need for multiple portals, email chains and fragmented systems.

The first international network to adopt a fully customised version of the platform was ONE AGENCY, which launched ONE PLACE live at its International Conference in New Zealand.

Members were logging in and engaging within seconds of the announcement, connecting across offices and countries in real time.

Unlike traditional proptech platforms, ONE PLACE is designed to feel intuitive and familiar, more like social media than software.

Role-based Clubhouses allow Sales, Property Management, BDMs and Leadership teams to collaborate, share resources and connect in active working communities.

Email-heavy communication is replaced with clean, non-invasive push notifications, delivered in the same way agents receive updates from platforms like Instagram or WhatsApp.

Training is delivered through live and on-demand webinars streamed directly within the app, allowing members to access content wherever they are.

Early in the New Year, the platform will expand further, allowing network members to access their own branded product lines directly through the app, including custom scented candles and exclusive fragrances developed specifically for the network.

The move reflects a broader focus on building tangible brand experience and culture through the platform.

Behind the scenes, ONE PLACE is currently undergoing major structural enhancements. The focus is not marketing or media integration, but accessibility, making it easier for every member of a network to access what they need instantly, without friction or reliance on head office explanations.

Importantly, ONE PLACE is not a white-label solution. The core infrastructure is built and owned by Bespoke Media, then customised to suit the DNA, goals and structure of each network.

“What ONE AGENCY is using is a tailored version of our platform, not a rebranded template,” Fren said. “Every network is different. The technology needs to adapt to that.”

The platform is already live across ten countries through Bespoke Media’s broader network, with further group-level rollouts underway and strong inbound interest from networks across multiple markets.

“This isn’t about building tech for today,” Fren said. “It’s about giving networks the infrastructure they need to lead tomorrow.”

For real estate networks looking to simplify their offering, strengthen culture and stay relevant in an increasingly fast-moving industry, ONE PLACE represents a clear shift in how network support and connectivity can be delivered.

For more information, contact Bespoke Media.