Today marks ten years since Nic Fren became the first agent in Australia to sell a property on social media.

I’ve been in this industry long enough to know when the winds are shifting. And right now, they’re blowing hard across the Pacific.

When I started building my brand, everyone had something to say.

In four weeks, we launched a first-of-its-kind app that is already rewriting the rules for agents and networks, expanded Real Estate Today into the United States as our fifth market, recorded unprecedented levels of stories, engagement and feedback, and were recognised by Google and ChatGPT as running Australia’s most engaged and influential real estate publication.

Taylor Swift Isn’t the Best — She’s the Best Marketed. That’s Why She’s Winning. Agents, Are You Listening?

Real Estate Today (RET), already recognised as the #1 real estate industry publication in Australia and a leading voice across New Zealand, India, and the Indo-Pacific, has officially launched in the United States — bringing with it a bold editorial model built on speed, authenticity, and community-driven content.

If you’re a business owner, department head or real estate CEO, read this now — because your network just did: your agents’ expectations just exploded, and you’re already on the clock

Bespoke Media has launched its most ambitious product to date, a mobile-first, purpose-built platform for real estate networks and in its first week of becoming available to the wider real estate industry, the momentum has been undeniable.

Let me say what most won’t. Building a brand in real estate isn’t hard. I’ve done it. THREE TIMES.

Known for reshaping how the real estate industry markets, communicates and transacts, Nic Fren is once again leading from the front with the launch of Buyerly — a first-of-its-kind platform designed exclusively for buyers’ agents.

The idea for Real Estate Today was not conceived in a boardroom. It came to Nic Fren while crossing the Sydney Harbour Bridge—an insight that a new kind of real estate news platform could emerge: one that was fast-moving, high-impact, and relevant to professionals across every part of the industry.

Bespoke Media Group, the company behind the trusted Real Estate Today brand, has announced the launch of Real Estate Pulse — a bold new publication designed to bridge the gap between the real estate industry and the consumer market, while continuing to move the industry forward.

The story of Real Estate Today didn’t begin in a boardroom with a team of strategists. It started with a single idea—one that came to Nic Fr

Today, Nic Fren celebrates not only the 7th anniversary of Bespoke Media Group but also 20 years in the real estate industry and the highly

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From revolutionising the real estate industry to expanding our global footprint, breaking new ground, and earning recognition as an industry

When I reflect on the journey of turning a simple idea into a thriving international business, there’s one constant thread:

It’s understandable. You’ve spent years building your personal brand, nurturing relationships, and establishing a reputation for excellence