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Australia’s #1 Real Estate News Platform Wants Your Story Next
In just six months, we’ve become one of the most engaged, respected and widely shared real estate publications across Australia.


Most of the Real Estate Industry Won’t Survive This New Instagram + Google Update
Let me say that again for the people still posting "Just Listed 🏡💫":Instagram is now a search engine. Your content is now searchable. And you’re probably not ready.


The Most Talked-About Publication in Australian Real Estate (RETA)
Currently ranked as the publication with the most influence, engagement, LinkedIn presence, and relevance to professionals in the real estate sector.


LEADS, LEADS, LEADS — We All Want Them. So Why Are We Still Making This Simple Mistake
We spend hundreds of hours planning our marketing and thousands of dollars getting our brand out there. We obsess over our logo, our messaging, our ad spend, our Instagram aesthetic — and rightly so.
But what if it’s all falling over because of one simple, frustrating oversight?


Real Estate Networks: Struggling to Get Enquiries? This Might Be Why.
Over the past six months, Real Estate Today Australia has covered hundreds of national stories across the property sector — from franchise growth and network expansion to standout agents and executive appointments.
Yet time and again, one recurring obstacle continues to emerge:


The Reason You're Struggling to Build a Brand
Let me say what most won’t.
Building a brand in real estate isn’t hard. I’ve done it. THREE TIMES.


Bespoke Media Targets Industry Blind Spot with Launch of Global Property Management Club
Bespoke Media has launched a dedicated Property Management Club, marking its latest move in a broader push to professionalise real estate’s most operationally critical, yet frequently neglected, division.


Real Estate Today Dethrones Industry Media in Just 5 Months
In a sharp acceleration rarely seen in business media, Real Estate Today has been recognised as Australia’s #1 real estate industry publication, just five months after launching in January 2025.


Nic Fren Does It Again: Industry Trailblazer Launches Buyerly — The Platform That Flips Real Estate on Its Head
Known for reshaping how the real estate industry markets, communicates and transacts, Nic Fren is once again leading from the front with the launch of Buyerly — a first-of-its-kind platform designed exclusively for buyers’ agents.


Bespoke Media Hits 10 Countries with UAE Expansion
Bespoke Media Group has officially launched in the United Arab Emirates, marking a bold new chapter in real estate innovation, brand scalability, and operational excellence.


Why Real Estate Agents Need to Rethink Social Media & Mental Health
In an industry where perception is currency and digital visibility can shape careers, we need to talk about the less glamorous side of social media in real estate—particularly the impact it has on our mental health.


How Real Estate Today Disrupted the Real Estate Media Landscape
The idea for Real Estate Today was not conceived in a boardroom. It came to Nic Fren while crossing the Sydney Harbour Bridge—an insight that a new kind of real estate news platform could emerge: one that was fast-moving, high-impact, and relevant to professionals across every part of the industry.


Bespoke Media Group Drives Innovation with Launch of Real Estate Pulse
Bespoke Media Group, the company behind the trusted Real Estate Today brand, has announced the launch of Real Estate Pulse — a bold new publication designed to bridge the gap between the real estate industry and the consumer market, while continuing to move the industry forward.


How Nic Fren turned Real Estate Today into an industry powerhouse in record time
The story of Real Estate Today didn’t begin in a boardroom with a team of strategists. It started with a single idea—one that came to Nic Fr


Marketing Strategies for Real Estate Franchise & Network Growth in 2025
In a competitive landscape, franchise and network owners face the dual challenge of attracting top-performing offices and agents while maint


DANGER: Waiting until you have no stock to take your marketing seriously
The Dangers of Waiting Until It's Too Late to Take Marketing Seriously In real estate it's easy to get caught up in the day-to-day...


Bespoke Media Group Reveals Plans for Unprecedented Expansion and Strategic Growth
Nic Fren, CEO of Bespoke Media Group, is diligently preparing for a significant phase of growth and strategic development as the company rea


Ten ways a real estate agent can build their personal brand
If you don’t take control of your branding now, it’s only going to become more challenging and costly in the future.


Bespoke Media Surpasses 1,500 Members Globally As It Enters It's NINTH Country
Bespoke Media proudly announces a significant milestone, surpassing 1,500 members worldwide. CEO Nic Fren expressed his excitement and share


Selling in Spring, Starts in Winter: The Lead Generation Campaign of the Year
As the chill of winter sets in, real estate agents across the country are gearing up for one of the most anticipated events of the year:...
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